the small print

Privacy Policy

Last updated: January 2024

At The Storybook Bakery, we respect your privacy. This policy explains how we collect, use, and protect your personal information when you visit our website or place an order.

1. Information We Collect

We collect information you provide to us directly, such as:

  • Name and contact details (email, phone number, address)
  • Order details including items purchased, delivery address, and payment information
  • Messages sent via our contact form or email
  • Custom cake or wholesale enquiry details

We also collect some data automatically, including your IP address, browser type, and pages visited — purely to improve our website experience.

2. How We Use Your Information

  • To process and fulfil your orders
  • To respond to your enquiries and messages
  • To send order confirmations and delivery updates
  • To improve our website and services
  • To send occasional seasonal newsletters (only if you opted in)

We do not sell, rent, or trade your personal information to third parties.

3. Data Storage & Security

Your data is stored securely using industry-standard encryption. Payment information is processed through a secure third-party payment provider and is never stored on our servers.

4. Cookies

We use essential cookies to keep our website running (e.g. your shopping basket). We also use analytics cookies to understand how visitors use our site. You can disable cookies in your browser settings, though some features may not work as expected.

5. Your Rights

You have the right to access, correct, or request deletion of your personal data at any time. To exercise these rights, email us at hello@storybookbakery.com.

6. Changes To This Policy

We may update this policy from time to time. Any significant changes will be communicated via our website. The date at the top of this page will always reflect when changes were last made.

Questions about this policy? Reach us at hello@storybookbakery.com — we'll respond within 5 working days.